If you’ve ever walked down the aisles of Aldi and dismissed the beauty lines without a second thought, we’d highly encourage you to reconsider. Although the low prices and lookalike packaging appear too good to be true at first glance, Aldi beauty products have become big business for the store – and for good reason.
According to trade titleThe Grocer, Aldi racked up double-digit value sales gains in the beauty category in 2019 – thanks, mostly, to its ever-growing Lacura range. The figures show that there’s been a 14.1 per cent increase in Aldi’s beauty value sales – more than any other discount retailer, and ahead of Boots and Superdrug, too.
As for why? Well, more often than not, Aldi beauty productsdo actually live up to the hype – not just in terms of the dangerously close copies of popular branding, but with the formulas and ingredients lying inside the containers as well.
SpecialBuys come and go, but some core offerings are available all year round. If these Aldi beauty products aren’t in stock online, check your local store – they may still have some left.
Aldi beauty products: Make-up dupes
Aldi vitamin primer
Lacura Vitabase Primer, £5.99, Aldi
Dupe for:Bobbi Brown Vitamin Enriched Face Base, £48.50, Lookfantastic
Bobbi Brown’s vitamin enriched primer is a fave among fans, but Aldi’s version utilises a lot of the same ingredients to achieve a very similar outcome – moisturised skin that is primed and ready to apply a flawless make-up look that will last all day. Read our review here.
Aldi says: ‘Get your skin looking picture perfect with this Lacura Vitabase Primer. Whether you’re using this alone or under make-up, your selfies will never be the same again. Contains vitamin c and e, shea butter, geranium and grapefruit extract for a nourishing and delicate foundation treatment.’
Aldi blusher
Lacura Candy Blusher, £4.99, Aldi
Dupe for:Nars Blush in Orgasm X, 27.50, Nars
Beauty fans on Tiktok were quick to notice the likeness between Aldi’s blushers and Nars’ iconic £27.50 blushes. The ‘Candy’ blush colour is a shimmery pink and is said to be most like Nars’ ‘Orgasm X’ blush.
Aldi says: ‘Add to your makeup collection with this Lacura Candy Blusher. Achieve those rosy cheeks with this delicate and sweet blusher. Define, pop and contour your way to looking your absolute best.’
Aldi blusher
Lacura Coral Blusher, £4.99, Aldi
Dupe for:Nars Blush in Behave, 27.50, Nars
Aldi’s blusher also comes in the colour‘Coral’, a lighter, more orange-pink with shimmer. This one has been compared to Nars’ blusher in the colour ‘Behave’.
Aldi says: ‘Add to your makeup collection with this Lacura Coral Blusher. Achieve those rosy cheeks with this delicate and sweet blusher. Define, pop and contour your way to looking your absolute best.’
Aldi bronzer
Lacura Bronzer, £4.99, Aldi
Dupe for:Hoola Matte Bronzer, £27.50, Benefit Cosmetics
From the Hawaiian-inspired packaging to the nifty square brush that perfectly fits inside the box (with compact mirror inside), this matte bronzer is giving Benefit’s cult Hoola bronzer a run for its money, especially as it saves you £22.51.
Aldi says: ‘The Lacura Bronzer is the perfect addition to your make-up routine. It’s beautiful bronzer will leave your skin with a stunning beach tan glow. Make this a new favourite inyour beauty collection.’
Aldi highlighter
Lacura Highlighter, £4.99, Aldi
Dupe for: Cookie Powder Highlighter, £27.50, Benefit Cosmetics
A great dupe for Benefit’s Cookie Powder Highlighter, Aldi’s Lacura highlighter will save you over £22 and comes with the same nifty packaging that houses the brush perfectly.
Aldi says: ‘The Lacura Highlight is the perfect addition to your beauty routine. It’s beautiful shimmer will enhance your cheekbones with a subtle glow. Add that perfect highlightto any area of your face and this will soon become your go to beauty essential.’
Aldi mascara
Lacura Super Lash Mascara, £2.79, Aldi
Dupe for:Maybelline Great Lash Mascara, £5.99, Lookfantastic
Most Aldi beauty products do a good job of replicating popular packaging, but it’s fair to say they’ve done an excellent job at duping Maybelline’s eye-catching packaging here, and according to the reviews the formula packs a punch, too.
Aldi says: ‘For everyday XXL volume, this Lacura Super Lash Mascara is the mascara that you have been missing. Define even the smallest of lashes with this fabulous formula, that will take your lash look to the next level everyday.’
Aldi concealer
Lacura Radiant Concealer, £3.99, Aldi
Dupe for:Nars Radiant Creamy Concealer, £24, Cult Beauty
Nars’ Radiant Creamy Concealer is the stuff of legend in the make-up world, but Aldi claims to have an equally rich and creamy formula for around £20 less.
Aldi says: ‘Smooth your skin with the Lacura Radiant Concealer. This highly pigmented liquid formula will correct and cover unwanted discolouration, hide blemishes and conceal under eye darkness. Available to buy in three shades: Light, Medium and Dark, use the wand for precision application with a natural matte finish.’
Aldi cheek palette
Lacura Cheek Palette, £4.99, Aldi
Dupe for: Cheekleaders Mini Pink Squad, £26, Benefit
Unlike most Aldi beauty products, they haven’treplicated Benefit’s signature retro packaging here, but the team at Aldi have come up with an equally product-packed palette, with a bronzer, highlighter and blusher in one.
Aldi says: ‘Containing three lightweight, blendable powders, the Lacura Cheek Palette promises to be all you need to achieve that summer glow. Start by gently applying the rich bronzer to the face before adding a pop of colour with the velvety pink blush. Add some shimmer with the silky highlighter for the perfect sun-kissed look that will carry you through to the evening garden party.’
Aldi setting spray
Lacura Setting Spray, £3.99, Aldi
Dupe for: All Nighter Make-up Setting Spray, £26, Urban Decay
If you’re part of Urban Decay’s cult following, setting spray is probably high on your list of must-haves. Can Aldi’s equivalent hold up in the heat?
Aldi says: ‘Looking for a look that stays put? Say goodbye to melting make up this summer with theLacura Setting Spray. This lightweight, dewy spray promises to help your look not feel heavy or sticky on the skin. Simply mist on after your morning make up routine to keep it looking picture-perfect all day.’
Aldi primer
Lacura Snapshot Ready Illuminating Primer, £5.99, Aldi
Dupe for:Smashbox The Original Photo Finish Foundation Primer, £28, Lookfantastic
Rely on Smashbox’s much-loved Photo Finish primer to keep your make-up in place all day? Aldi’s oil-free alternative is infused with vitamin A and E, plus grapeseed extract, claims to offer similar benefits.
Aldi says: ‘Get your skin looking picture perfect with this clear primer. Whether you’re using this alone or under make-up your selfies will never be the same again!’
The reviews say: ‘I have use this product every day, I prefer this to others I’ve had in the past which cost three times more. I would thoroughly recommend this, Aldi ever run out of stock please.’
Aldi mascara
Lacura Waterproof Too Legit Mascara, £5.99, Aldi
Lacura Waterproof Too Legit Mascara, £5.99, AldiDupe for:Benefit They’re Real! Mascara, £22, John Lewis & Partners
There’s no doubt that Benefit They’re Real! gives us amazingly long lashes, but Aldi’s lookalike Too Legit apparently does the same for much less, to the point where it’s been sold out and had to be restocked a number of times. Maximum volume, curl and flutter for £6 – no wonder it’s launching a waterproof version.
Aldi says: ‘The first thing everyone notices about you will be your eyes with this brilliant mascara. Long-lasting, this make up essential will make sure your eyes pop by adding curl, definition and dramatic length and volume to your lashes. Perfect for everyday or evenings out, this will soon become your new go-to item.’
The reviews say: ‘I have purchased 4 of these mascaras. They are the exact same as Benefit’s at a fraction of the price. Lasts all day and gives incredible length! Highly recommend!’
Aldi summer eyeshadow palettes
Lacura Naturals Intense Palette, £5.99, Aldi
Dupe for: Naked Heat Eyeshadow Palette, £43, Urban Decay
After the success of the original Naked Palette dupe, Aldi is introducing three variants: Smoky, Naturals Two and Intense. Sizzling summer eye looks here you come…
Aldi says: ‘Each palette contains 12 exclusive eyeshadows that promise to be everything you need to create looks suitable for both day and night. Whether you’re after summer sparkles or mesmerising mattes, each eyeshadow has been made with a highly pigmented, easy-to-blend formula.’
Aldi concealer pen
Lacura Concealer Pen, £2.99, Aldi
Dupe for: Touche Eclat, £26, Yves St Laurent
Not content with skincare, Aldi’s Lacura range has branched out into the world of beauty, taking on Yves St Laurent’s iconic concealer and illuminator. The shade range isn’t as broad, but if it works for you, you’re in luck.
Aldi says: ‘Must-have cream in a handy push button pen, ideal for smoothing dark circles and covering blemishes. The light reflecting cream is also ideal as an eyeshadow base.’
The reviews say: ‘This has to be the best concealer I have ever used. It blends beautifully, leaving eyes looking bright and covering up dark shadows or blemishes. Well worth the money.’
Aldi eyeshadow palette
Revamped Naturals Eyeshadow Palette £3.99, Aldi
Dupe for:Naked Reloaded Eyeshadow Palette, £38, Urban Decay
Urban Decay’s Naked range are probably the most famous series of eyeshadow palettes in the world – and even the Duchess of Cambridge is reportedly a fan. Perhaps she could consider switching to Aldi’s version, which although smaller, contains similar universally-flattering nude shades. There’s also Essentials, a take on Naked Basics, and a smokier Nuitversion.
Aldi says: ‘The ideal item to have in your make-up collection, this contains 12 neutrally toned eye-shadows that’ll work with all skin tones. With textures that include shimmer, matt and satin this has everything you could need, including a dual-headed brush and mirror inside the box’s interior.’
The reviews say: ‘Great colours – love the variety of natural colours in each palette.’
Aldi highlighter
Lacura Liquid Illuminator, £3.99, Aldi
Dupe for:ICONIC London Illuminator Drops, £30, Feelunique
The bottle may be squarer around the edges, but the formulas of Aldi’s liquid illuminator and Instagram’s highlight of choice, Iconic, might just be on par. Choose from three shades: Champagne, Bronze or Halo.
Aldi says: ‘This stunning, shimmering, liquid illuminator is infused with light-reflecting particles to give you a radiant complexion.’
Aldi setting powder
Lacura Loose Setting Powder, £4.99, Aldi
Dupe for:Laura Mercier Translucent Loose Setting Powder, £30, Cult Beauty
Another matte miracle worker, there’s a reason why thousands of us buy a tub of Laura Mercier’s product each year – but Aldi’s is one sixth of the price. The finely-milled powder is designer to absorb excess oils, blur fine lines and set your make-up all day.
Aldi says: ‘A lightweight powder that blends effortlessly for a natural, flawless look. Set your make-up for the day and you’ll look stunning right up until the evening. Create a look that lasts with the addition of this setting powder to your make-up collection.’
The reviews say: ‘This is a very light setting powder. My face tends to get greasy quick with powders but this lasts a while on my face before that happens, so I’m impressed.’
FAQs
What is Lacura BB cream a dupe of? ›
Lacura Healthy Glow Rose Tonic, £3.99, Aldi
A dupe for Pixi's popular Rose Tonic, this is a simple way to brighten your complexion. Smooth over the face morning and evening to remove impurities and leave skin soft and smooth.
Take Cover Concealer
Its a dupe of the Tarte Shape Tape concealer which is priced at £27. The Aldi one costs just £3.99. A little swatch of shade two on my hand tells me Take Cover is a thick concealer.
My friend recommended I try the Caviar range by Lacura as it is a dupe for La Prairie which retails at £200+. “I must admit I was sceptical because of the low price tag, However I've been using this for three weeks and I can honestly say it is absolutely FANTASTIC.
What is Lacura pineapple serum a dupe of? ›First up I bought the Lacura Pineapple Face Serum which is a dupe for the Glow Recipe Pineapple-C Bright serum.
What is Lacura rose oil a dupe of? ›ALDI's Lacura Healthy Glow Rose Oil is their take on the much-loved PIXI Rose Oil Blend.
Who is Lacura made by? ›Aldi's own beauty label, Lacura, has launched a selection of premium beauty, skincare, haircare and bodycare products, which are available to buy online and in store from £3.99.
What is Aldi perfume a dupe of? ›ALDI's 'AISLE OF ALDI' promotional video
According to TikTok users, the line of scents is said to be a dupe Jo Malone's famous perfume range, but with a much more budget-friendly price tag.
Lottie gave a glowing review: “Simple the best cream. This amazing pot of cream (along with the night cream, night mask and eye cream- when Aldi stock it) has reversed my lines by five years. The difference I can see is just miraculous! I will never use any other cream again, just hope they never run out.”
Is Lacura shampoo good for your hair? ›It deep cleans and purifies, but has lovely hydrating ingredients, so hair is not left 'stringy' and dried out. This duo is a great way to maintain and keep hair nourished and healthy.
What is the Aldi overnight mask a dupe for? ›DEAL OF THE DAY: Aldi's sleep mask is a dupe for Elemis' and it's 89 percent cheaper.
Is Lacura caviar good for wrinkles? ›
Put simply, caviar is great for anti-ageing. We all know that anti-ageing is about hydrating the skin so it looks plumper, so caviar is the perfect ingredient if you want to defy your age.
Is Lacura q10 any good? ›'This is the best cream! I buy from Aldi all the time and never been disappointed,' said one 5-star reviewer, while another agreed: 'I have been using these creams alongside the serum and I can see and feel a noticeable difference in my skin. Will definitely be purchasing again. Highly recommend.
Is pineapple serum good for your face? ›Pineapple Serum Face Serum Boost
Rich in skin-rejuvenating antioxidants, this skin superhero is known to promote a baby-smooth, poreless complexion. Multi-beneficial skin superhero that is known to be rich in antioxidant Vitamin C and bioflavonoids to renew skin for a smooth, healthy-looking complexion.
It contains 22% of pineapple juice, which is apparently one of the most potent natural forms of vitamin C, pure Ascorbic acid, and stable 3-O-Ethyl Ascorbic acid to combat acne scars, dark spots, and hyperpigmentation, leaving skin glossy and even.
How do you use Aldi pineapple Face Serum? ›Formulated with Acai Extract and Sodium Hyaluronate, this serum will help skin appear smoother, glossier and visibly brighter. Gently pat a few drops onto clean skin morning and night and follow up with your favourite moisturiser.
Is Rose oil good for the face? ›This oil contains high levels of vitamin c and vitamin a, rich in oils and proteins that keep skin soft and moisturised. It helps to encourage optimum cell growth and skin renewal as well as minimising the appearance of redness caused by scar tissue and fine lines and wrinkles.
Is Lacura good for sensitive skin? ›If you have sensitive skin or are new to acids, then Lacura's scrub is a good shout because it's very gentle, yet effective enough for you to notice a difference come morning.
How do you use Aldi tanning drops? ›Simply mix a few drops in to your daily moisturiser or serum and voila, an instant subtle tan. While it may look like most of the colour comes off during your evening cleanse, the formula does give gradually buildable colour that you'll definitely notice after a few days of continued use.
Is Aldi Q10 serum any good? ›Can not fault it. “Smooth to apply, smells good and absorbs well, not greasy at all”. The non-greasy texture of the serum means it's perfect for wearing under makeup. You can buy the Lacura Q10 Multi-Intensive Serum from Aldi here.
Where are Aldi Lacura products made? ›Lacura products are made in Germany. They are exclusive Aldi products. Aldi is a German company. Lacura is an Aldi brand, therefore it is only available at Aldi.
Is Aldi face wash good? ›
This face wash is definitely a keeper! My skin feels fresh and clean, and I have been both unwell and had my time of the month without any breakouts!
What does Lacura Lady Pour Femme smell like? ›Lacura Pour Femme
The sensual scent of Lacura Lady Pour Femme boasts dark notes of sandalwood and tonka bean that complement undertones of orange blossom and Bulgarian rose.
Other shoppers have fallen in love with the fragrance, with one saying it's a dupe of a £120 Tom Ford scent. One shopper said: “I bought this for my 15-year-old to replace the dreadful Lynx body spray. I didn't expect it to be so nice.
Which Aldi candle smells like Jo Malone? ›Aldi's Oud and Bergamot Candle is part of their Hotel Collection range that went viral on social media for being similar to the designer brand. The German chains luxury-inspired fragrances have won them praise for being similar to Jo Malone's designer fragrances at a fraction of the cost.
Does Aldi night cream have retinol? ›Aldi's Lacura Q10 Anti-Wrinkle Night Cream contains retinol complex is hailed for reducing the appearance of fine lines and wrinkles and customers say it's as good as designer brands.
What is Lacura miracle cream? ›Designed to help your skin feel fabulous, this cream works to soothe any dry skin whilst also containing anti-inflammatory benefits. The Miracle Cream will also work to comfort minor weather burns, scrapes and abrasions. Soothe and protect your skin whilst moisturising.
Is Lacura night cream good? ›It scored six out of 10 in the lab assessment for making a marked improvement to skin hydration immediately and after six hours.
Is the Aldi Olaplex dupe good? ›Perhaps Aldi's version is better value for money but it doesn't contain Olaplex's proven bond-building ingredient. For that reason, I'd probably shelve this product. I'm also quite lazy when it comes to my hair and would most likely forget to do this pre-shampoo! Next up, Lacura Bonded Shampoo.
What can I do for dry dull hair? ›- Take vitamins. ...
- Add omega-3s and antioxidants to your diet. ...
- Avoid washing your hair every day. ...
- Wrap your hair instead of air drying. ...
- Cut down on heat styling. ...
- Use essential oils. ...
- Wear a hat. ...
- Try coconut oil.
Something you might view as a downside is that the shampoo contains sodium laureth sulphate (sulphates) but it's one of the most effective ingredients for creating a grease-busting lather and my hair doesn't feel clean without it.
How do you use Lacura cleansing balm? ›
To use, dampen with warm water, using the microfiber side of the cloth to remove the balm. The muslin side of the cloth can be used to gently exfoliate and polish the skin. Aldi's description reads: "Try an alternative luxury way of taking off your make-up with the Lacura Cleansing Balm.
Is Lacura cruelty free? ›Aldi's Lacura range is also Leaping Bunny certified. One of the few supermarkets across UK and Ireland to guarantee its beauty ranges are not tested on animals, Aldi's Leaping Bunny certification from Cruelty Free International confirms that no own brand Lacura beauty products are tested on animals.
Is caviar cream good for face? ›Skin rejuvenation
It does help accelerate the process of rejuvenation of your skin. Caviar is rich in minerals and vitamins. It also contains oligonucleotides and natural mineral sodium and calcium, combined with nourishing and revitalizing your skin very well.
Black caviar contains many antioxidants that help minimize wrinkles, tighten skin, and help with anti-aging. It also contains many substances that help regenerate and maintain skin elasticity such as iodine, peptides, zinc, iron, magnesium and retinol.
What is Lacura Q10? ›Made with the finest, results driven ingredients this Lacura Q10 Renew Anti-Wrinkle Multi-Intensive Serum helps smooth skin and reduce the appearance of fine lines. With a Peptide Complex, Coenzyme Q10 and Aquarich™ Dermatologically tested. Ingredients chosen to encourage more radiant, healthier and youthful skin.
What is Q10 cream good for? ›- Q10 helps to reduce the emergence of fine lines & wrinkles
With all the energy coenzyme Q10 provides the skin and with it helping to support the production of collagen, it is a highly effective ingredient in creams that help to fight the signs of ageing skin - such as fine lines and wrinkles.
Q: What is the SPF of this product? A: The is no spf in this product.
Is Lacura night cream good? ›It scored six out of 10 in the lab assessment for making a marked improvement to skin hydration immediately and after six hours.
How do you use Lacura cleansing balm? ›To use, dampen with warm water, using the microfiber side of the cloth to remove the balm. The muslin side of the cloth can be used to gently exfoliate and polish the skin. Aldi's description reads: "Try an alternative luxury way of taking off your make-up with the Lacura Cleansing Balm.
What is a CC or BB cream? ›BB creams are beauty balms that correct blemishes; CC creams are color correctors with lighter coverage than the former. "BB cream is more hydrating and can provide a beautiful radiance to the skin, [which] is ideal for dry skin types.
Is Lacura cruelty free? ›
Aldi's Lacura range is also Leaping Bunny certified. One of the few supermarkets across UK and Ireland to guarantee its beauty ranges are not tested on animals, Aldi's Leaping Bunny certification from Cruelty Free International confirms that no own brand Lacura beauty products are tested on animals.